Wednesday, 2 February 2011

LAGERFELD SHOOTS KANYE WEST MAGAZINE COVER WITH REAL $1 BILL

Karl Lagerfeld pushes the boundaries of traditional print for VMAN magazine...awesome stuff.
(See the real money being inserted by hand below)

TRULY VIRAL 'CONTENT'

Big thanks to the guys at Rubber Republic for my gift in the post this morning and as I have grown to expect from Chris and his team it comes with a clever twist...

The Rubber Library...
The idea is to share good content (in the physical sense) throughout the industry whilst promoting the core values of innovation and ideas of the company to the right people.

Kudos guys. Great idea. In my opinion its the attention to detail that catches the right eyes. ;)

(Thanks to Liz Pavitt at RR for sending it over!)



Tuesday, 1 February 2011

STRUGGLING TO KEEP WARM WHILE WAITING FOR A BUS LATELY?

An awesome outdoor execution. Colle + McVoy of Minneapolis created this amazing piece of experiential outdoor for Caribou Coffee. It's hard to imagine this installation not making an impact on re-call. Especially since according to Like Cool the heater on the roof actually works!

IF AD AGENCIES DID BIRTHDAY PARTIES...

SIDEBAR: I'm not usually a fan of the 'warm and fuzzy' viral but this is funny, endearing and absolutely spot on! If you work in the industry I am sure this will raise a smile. :)