Thursday, 22 January 2009

Interview with an AdWare Author

Sherri Davidoff is an independent security consultant based in Missoula, MT. She specializes in penetration testing, forensics, vulnerability assessments and incident response.

She recently interviewed Matt Knox, an Software designer for Direct Revenue. Direct revenue were famous for designing AdWare executed within Programs such as Kazaa.

Since contextual solutions have always been the most successful converting format for almost every campaign I have ever launched I found the interview very interesting reading.

The interview is conducted from a security based perspective rather than an advertising one. However from a Security viewpoint, the sheer potential of the software is nothing less than shocking.

Click Here: Interview with an AdWare Author:

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